News and Information for Better Voice Performance

Stay informed and stay compliant by protecting your business and making sure all of your calls get answered.

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November 15, 2024
FTC Takes Action Against Sitejabber for Misleading Consumer Reviews
The FTC has taken action against Sitejabber, an AI-driven review platform, for publishing misleading consumer reviews. Allegedly, Sitejabber allowed businesses to inflate their star ratings and review counts through deceptive means. This case emphasizes the importance of transparency in AI-managed consumer feedback systems.
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November 8, 2024
State Privacy Laws: Key Requirements and Compliance Strategies
Learn how to navigate the complex landscape of state-level consumer privacy laws in the U.S. with insights into compliance requirements for 2025 and beyond. Understand your obligations and stay informed as more states adopt data privacy regulations.
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October 31, 2024
An In-Depth Look at Tracebacks
Tracebacks are the telecommunications industry's answer to the surge in illegal robocalls, tracing calls back to their origin to identify responsible parties. Initiated by the TRACED Act of 2019, Tracebacks have become a crucial tool for combating scam and abusive calls. The Industry Traceback Group (ITG) spearheads these efforts, working with service providers and law enforcement to pinpoint the sources of suspicious call traffic.
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October 23, 2024
A Closer Look at the FTC’s new Click-to-Cancel Rule
The FTC's new Click-to-Cancel rule mandates that canceling a subscription must be as easy as signing up, targeting deceptive practices in negative option programs. This regulation expands across all marketing forms, ensuring clear disclosures and simple cancellation mechanisms.
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October 7, 2024
FTC’s Crackdown Highlights AI Compliance Risk for Businesses
The Federal Trade Commission (FTC) is ramping up its efforts to combat deceptive uses of AI with its new initiative, "Operation AI Comply." Recent enforcement actions highlight the growing AI compliance risks for companies using artificial intelligence to mislead consumers. Cases against companies like Rytr and DoNotPay reveal how quickly AI misuse can trigger regulatory scrutiny. As AI adoption accelerates, businesses must prioritize compliance to avoid hefty penalties and reputational damage. Learn why understanding AI compliance risks is crucial for navigating this evolving landscape.
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September 25, 2024
CPPA Provides Guidance for Businesses to Avoid Dark Patterns
The California Privacy Protection Agency has issued an advisory to help businesses avoid using Dark Patterns when obtaining consumer consent. These deceptive interfaces subvert user autonomy and invalidate consent under the CCPA. Companies must now ensure their methods for collecting personal information are transparent and fair, or face increasing regulatory scrutiny.
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September 13, 2024
Mid-Year 2024 Marketing Law Summary
Dive into the transformative landscape of marketing law in 2024. Discover the pivotal FCC rule changes, groundbreaking court rulings, and new state laws reshaping how companies conduct business. Stay ahead with this essential mid-year summary.
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August 6, 2024
Beware of CEMA Class Action Lawsuits
Explore the impact of Washington State's Consumer Electronic Mail Act (CEMA) on refer-a-friend programs. Learn about recent class action lawsuits, key legal considerations, and how companies can avoid potential liabilities in text-based marketing campaigns.
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August 22, 2024
FCC Seeks to Enhance Robocall Mitigation Database Filings
The FCC aims to bolster the Robocall Mitigation Database with stricter filing requirements for voice service providers. Proposed changes include mandatory updates, multi-factor authentication, and unique identification numbers to enhance data accuracy and compliance.
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July 26, 2024
FCC Proposes New Rules Governing AI Calls
The FCC has proposed new rules to govern AI Calls, aiming to curb illegal and unwanted robocalls while supporting beneficial uses of AI. This initiative seeks to define AI-generated calls and enforce disclosure requirements for transparency.
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June 28, 2024
How Challenges to the FCC’s Universal Service Fund Could Impact Your Company
Legal challenges to the FCC’s Universal Service Fund (FUSF) could disrupt affordable telecommunications for low-income and rural Americans. This shift may hinder digital marketing efforts by reducing engagement and shrinking potential leads
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August 21, 2024
A Closer Look at California’s Hidden Fees Statute
Starting July 1, 2024, California's Hidden Fees Statute will make it illegal to advertise prices without including all mandatory fees. This law targets deceptive "drip pricing" practices in industries like airlines, hotels, and food delivery services. Businesses must ensure advertised prices reflect the total cost to comply with this new regulation.
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May 30, 2024
FCC Concludes Anti-Robocall "Spring Cleaning" Initiative
The FCC has wrapped up its anti-robocall "spring cleaning" initiative, targeting companies like Alliant Financial with cease-and-desist orders.
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August 22, 2024
FCC Proposes Massive Fine for Illegal AI Robocalls
The FCC has proposed a $6 million fine against political operative Steve Kramer for using AI-generated robocalls to mimic President Biden.
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May 8, 2024
FTC and FCC Sign Memorandum of Understanding and Net Neutrality
Discover the collaborative efforts of FTC and FCC with their Memorandum of Understanding, reinforcing net neutrality and consumer protection.
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March 18, 2024
FCC and Georgia Sign Robocall Memorandum of Understanding (MoU)
Discover how the FCC and Georgia unite through a Memorandum of Understanding (MoU), joining 49 other states against illegal robocalls.
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March 7, 2024
ICO UK and the FCC Join Forces Against International Robocalls
FCC and ICO UK join forces to combat global robocalls. Stay compliant, protect consumer privacy, and uphold communication standards.
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January 4, 2024
FTC Obtains Injunction Against VoIP Provider for Illegal Robocalls
VoIP provider XCast Labs fined after DOJ files lawsuit on behave of FTC for illegal robocalls, stressing regulatory compliance.
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December 14, 2023
FTC Focus Turns to Pixel Tracking, Dark Patterns, and AI
Explore the FTC's intensified efforts under Lina Kahn to combat illegal robocalls and new focus on pixel tracking, dark patterns, and AI ethics.
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December 5, 2023
Google’s New Rules May Direct Your Emails to a Spam Folder
Avoid the spam folder: Bulk emailers must adopt SPF, DKIM, DMARC, correct DNS, and 1-click unsubscribe by Feb 2024 to comply with Google's new Gmail rules.
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November 22, 2023
FCC Launches Inquiry to Help Understand AI’s Impact on the TCPA
The FCC asks for public input on rulemaking for AI in communications, including addressing AI-generated calls and texts under the TCPA.
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November 13, 2023
FTC’s 2023 DNC Data Book Reports Decline in Robocalls
Explore the FTC's 2023 DNC Data Book revealing a promising decline in robocalls, signaling good news and positive trends for businesses.
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November 29, 2023
FCC Moves to Shut Down 20 Telecommunications Carriers
FCC acts against 20 telecommunications carriers for alleged robocall mitigation failures, aiming to curtail illegal robocalls.
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October 11, 2023
Evolution of US Phone Numbers
Explore the fascinating evolution of US phone numbers from their alphanumeric origins to today's 10-digit system, understanding changes and features.
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September 29, 2023
Digital Marketers Contemplating the use of AI Should Prepare for Regulations
Explore the rapid evolution of AI technology since ChatGPT went viral, its impact on digital marketing, and insights from the Senate AI Forum.
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August 11, 2023
The Harsh Reality of 10DLC: Forbidden Message Categories
Explore the intricacies of 10DLC messaging guidelines. Stay updated on forbidden categories and ensure your SMS campaigns comply with CTIA standards.
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August 8, 2023
SMS Marketers: 10DLC Registration Deadline is Approaching
Oveview of 10DLC in SMS marketing. Understand its key regulations, and the urgent registration deadline of Aug 31 for uninterrupted service.
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August 7, 2023
Telemarketing Sales Rule (TSR) - CFPB v. Timemark Solutions, Inc.
The FTC's Telemarketing Sales Rule (TSR) enforcement, CFPB v. Timemark Solutions, Inc., and the importance of TSR compliance training.
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August 23, 2024
What is Established Business Relationship (EBR)
Explore the intricacies of Established Business Relationship (EBR) and Prior Express Written Consent (PEWC) in the context of TCPA and FTC's Telemarketing Sales Rule. Learn how these exemptions impact marketing calls and texts.
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July 12, 2023
Rules Governing Inbound Callbacks
Unravel the intricate relationship between inbound callbacks, prior express consent, and TCPA regulations. Navigate compliance with confidence.
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June 29, 2023
Link Tracking in IOS 17: A Storm Brewing for Lead Generation
Discover how link tracking in IOS 17 is shaking up the lead generation industry and what marketers can do to weather the storm. 🌩️🔗
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June 23, 2023
How Analytics Engines & Audio Fingerprinting Mark Sales Calls as Spam
Explore how analytics engines and audio fingerprinting can mislabel sales calls as spam, and how NumberVerifier can prevent it. Stay one step ahead!
Number Verifier fixes Spam Likely
November 29, 2023
How to Get Rid of Scam Likely for Good: Your Ultimate Guide
Master how to get rid of 'Scam Likely' for good using NumberVerifier. Safeguard your brand's reputation and enhance customer trust with every call
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June 22, 2023
Local Presence Dialing: A Detailed Guide
Unleash the power of local presence dialing to boost your connection rates and customer engagement with Number Verifier's advanced tools
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May 24, 2023
How T-Mobile Scam Shield Impacts Business Call Answer Rates
Uncover the unexpected impact of T-Mobile's Scam Shield on businesses. Learn how Scam Shield's protective measures can inadvertently affect your business call rates and how Number Verifier's services can help monitor and safeguard your caller IDs against being erroneously flagged or blocked
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May 24, 2023
Caller ID Labeling: Warning Labels vs. Intent Labels
Discover the differences between call labeling types: warning labels and intent labels, and learn how businesses can navigate this crucial system.
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May 1, 2023
Best Practices For Caller ID Management And Predictive Dialing
Master caller ID management best practices to maintain a clean reputation, enhance customer communication, and avoid common pitfalls.
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April 20, 2023
Out-of-Band STIR: Overcoming Attestation Challenges On Outbound Calls
Out-of-Band STIR offers a more robust solution for caller ID authentication and robocall prevention, enabling service providers to overcome STIR/SHAKEN limitations and maintain a secure telecommunications ecosystem. By embracing this technology and adapting to the evolving industry landscape, service providers can enhance customer trust and comply with regulations.
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April 19, 2023
STIR/SHAKEN - The FCC’s Response to Caller ID Spoofing
Caller Id Spoofing has led to the development of STIR/SHAKEN. A revolutionary solution to protect your calls from scammers and fraudsters.
Number Verifier fixes Spam Likely
April 19, 2023
A Comprehensive Guide to Call Blocking Notifications: Understanding SIP Codes 603, 607, and 608
Delve into SIP codes 603, 607, and 608 to provide you with a thorough understanding of their implications on-call delivery and your Caller ID reputation.
Number Verifier fixes Spam Likely
April 19, 2023
'Scam Likely' Caller ID Fix And How To Improve Your Reputation
If you utilize any type of dialer, your number might be incorrectly marked as "spam likely, scam likely, or potential spam". Learn how to fix your Caller IDs.
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April 19, 2023
Explaining Caller ID: What It Is and How It Works
Learn about caller ID spoofing and CNAM. Keep track of your caller ID status and reputation to ensure your calls are answered.
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April 19, 2023
The Ultimate Guide to Ensuring Your Calls are Displayed as "Verified Calls" by Carriers
As a business owner or marketer, "spam likely" is not the label you want your potential customers to see when you call.
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